TEMSA NORTH AMERICAN CELEBRATORY LAUNCH
Planner: NY Event Company
Design and Décor: The Temple House
Projection: United Projection
Catering: A Joy Wallace
Band: Rock With U
Internationally recognized luxury bus and coach manufacturer Temsa chose The Temple House to announce the launch of Temsa North America to their VIP customers through an unforgettable visual experience. Focusing on branding and their unique product display, Temsa took their clients and guests on a visual journey immersing guests in their corporate brand and then on a virtual “bus tour” of the United States. Temsa launched the event with an awesome augmented reality surprise of their new bus traveling 360-degrees around a room packed with guests, via tunnels, over bridges, past landscapes and through cities all over North America. After the tour, Temsa entertained their guests with a dance party using fully immersive dance visuals provided by United Projection, a national leader in projection mapping technology. Five-star cuisine and a popular fusion DJ and kept the guests entertained throughout the night. Temsa was delighted with “an absolutely incredible event”, citing an exceptional way to reinforce their powerful “Stronger Than Ever” brand message.
